Creativity and AI

Creative people in general crave for getting labled as 'original'. People from the PR agencies, with their red light and green light zones, advertise themselves as being 'creative'.

Advances in artificial intelligence, however, demystify these claims and come out with explanations that make the so called creativity and/or originality look quite mundane.

Aside from AI (Artificial Intelligence), the claims to creation can often be reduced to mere off beat. Reciprocating syntax, twisting meaning, tweaking the spelling and inventing grammars are the usual tools of the trade. Many creative punches turn out to be translations of idioms from foreign languages. All this parodying assumes knowledge of context on the part of the 'target'.

Margaret Boden has shown in her book how poems can be minted with the help of a computer, based on a semantic structure.